About Us

[R]eputation [A]wareness [R]esults [E]ngagement

Through targeted placements and a strategic approach to storytelling, we work together to elevate your brand within today’s fiercely competitive real estate market.

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About Us

[R]eputation [A]wareness [R]esults [E]ngagement

Through targeted placements and a strategic approach to storytelling, we work together to elevate your brand within today’s fiercely competitive real estate market.

Untitled design - 2023-08-02T140925.395

What Makes Us

We are your dedicated partners and strategic advisors. We build brands that inspire trust, leave a lasting impression, and drive sustainable growth in today’s dynamic real estate market. By harnessing our expertise, creativity, and industry relationships, we work collaboratively to identify and create stories, share them with the right audiences, build brand awareness, drive sales, and boost your reputation.

Values

While we may be boutique in nature, our influence extends far beyond. With a national reach, we establish lasting relationships and build strong partnerships that amplify the voices of our clients.

While we may be boutique in nature, our influence extends far beyond. With a national reach, we establish lasting relationships and build strong partnerships that amplify the voices of our clients. Through our comprehensive understanding of the real estate landscape, we are able to navigate complexities and deliver tailored solutions that propel our clients toward success. 

We are nimble in our approach and believe deeply in the power of collaboration. Our clients have direct access to senior leadership and dedicated teams, avoiding the disadvantages that typically accompany working with multiple parties at larger agencies. With flexibility and agility, we are able to adapt to changing markets, economic cycles, and the intricacies of the real estate industry.

Our unwavering belief in our clients and their brands drives us to create engaging and insightful narratives that leave a lasting impact.

Reputation

Reputation is everything in the world of public relations, and we are dedicated to upholding the highest standards of integrity and professionalism.

Reputation is everything in the world of public relations, and we are dedicated to upholding the highest standards of integrity and professionalism. We take pride in our ability to deliver measurable results for our clients. Through comprehensive research, strategic planning, and meticulous execution, we create campaigns that not only capture attention but also drive tangible outcomes.

Connections

Adopting a creative, hands-on approach, our campaigns reach and influence global audiences that play a vital role in the real estate ecosystem.

Adopting a creative, hands-on approach, our campaigns reach and influence global audiences that play a vital role in the real estate ecosystem. Dedicated to delivering strategic results, our dynamic PR campaigns reflect our clients’ core values, specialties, projects, and overall brand, helping to not only raise awareness but to establish and strengthen corporate positions. 

Experience

Our clients include owners, operators, developers, investors, brokers, architects, designers, service providers, and proptech companies & startups.

R[AR]E is a boutique public relations firm specializing in real estate. We combine our niche focus, creative thinking, and expansive knowledge of the real estate industry to create tailored campaigns that strategically position our clients within the rapidly evolving media landscape. 

From launching a new development, communicating a major announcement, or reinforcing industry trends, our team has a proven track record of developing impactful media campaigns for real estate professionals. Our clients include owners, operators, developers, investors, brokers, architects, designers, service providers, and proptech companies & startups.

Our Mission

At R[AR]E, our mission is to foster collaboration, ignite innovation, and provide reputable, results-driven public relations campaigns. We are driven by our passion for excellence and our commitment to delivering exceptional service to our clients. We strive to be a trusted partner, providing top-notch services that not only meet but exceed expectations. 

Meet The Team

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Amy Rossetti, Founder

Amy Rossetti is a driven leader with nearly a decade of experience managing strategic public relations campaigns for high-profile luxury real estate clients.

A proven performer, Amy consistently exceeds client goals and delivers exceptional results. Her personalized, hands-on approach, coupled with her creativity and tenacity, has led to successful media coverage in coveted, top-tier outlets.

After spending several years at top agencies in Los Angeles and New York, Amy wanted to strike out on her own and launched R[AR]E Public Relations amidst the pandemic at age 27. She quickly grew the company’s footprint in top urban markets including Los Angeles, New York, and Miami, representing many notable developments and clientele across the U.S.

She received her B.S. in Public Relations with a Minor in Marketing from Suffolk University in Boston. Amy remains actively involved with the university, serving as Secretary for the College of Arts & Sciences Alumni Board of Directors. In 2024, Suffolk University honored her with its prestigious 10 Under 10 Award, which recognizes young alumni making significant contributions in their field within 10 years of graduation. She is also passionate about mentorship, civic engagement, and community involvement. She frequently supports organizations such as the Downtown Women’s Center in Los Angeles and the Los Angeles Regional Food Bank, along with various other programs and initiatives aimed at empowering underserved communities. 

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Priyanka Banerjee, Vice President

With 17 years in public relations, Priyanka Banerjee is a powerhouse in strategic communications. She is recognized for her expertise across diverse sectors from real estate to consumer tech. For the past six years, Priyanka led PR for the Western Region of Douglas Elliman - one of the largest independent residential real estate brokerages in the United States - propelling the brand to #1 in PR in every region she oversaw for five consecutive years. Known for creating stories that achieve viral status, Priyanka holds strong relationships with top-tier media nationwide and consistently delivers results that directly impact the business.

Her experience spans international markets, particularly across the U.S. and Asia, and includes everything from crisis communications to brand partnerships and new business development. She is driven by strategy, collaboration, and innovation—skills that continue to shape her as a leader and mentor in PR.

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Gaby Suarez, Account Director

Gaby Suarez is a strategic communications professional with experience in real estate, construction, and architecture industries. As Account Director at R[AR]E Public Relations, she focuses on strategy development, content development, and media relations efforts that build awareness and drive results for clients. Gaby previously worked at The American Institute of Architects, managing the organization’s public awareness campaign, as well as at a boutique full-service public relations firm in South Florida. She received her B.S. in public relations from the University of Florida. Originally from Miami, Gaby now lives in Los Angeles with her husband and dog.

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Gabriella Pais, Account Coordinator

Gabriella Pais is an Account Coordinator at R[AR]E Public Relations, where she plays an integral role in supporting media relations and executing strategic communications for a diverse client portfolio. Known for her dedication and keen attention to detail, Gabriella brings a multi-faceted perspective to her work, drawing from her extensive background in nonprofit, hospitality, and financial PR. This experience equips her with the adaptability and insight to effectively manage dynamic client needs and contribute to impactful media campaigns.

Gabriella holds a B.S. in Public Communication from the University of Vermont, where she honed her skills in strategic storytelling and audience engagement. Originally from Vermont, she values staying active and balances her professional drive with personal passions, spending her free time at the gym, on the beach, and with friends and family.

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Ready To Get Noticed?

Email :
amy@rarepublicrelations.com

Phone :
310.779.6025

Address :
9800 Wilshire Blvd. Beverly Hills, CA 90212

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